Dem
47
GOP
53
The DNC has launched a new program to specifically target likely Democratic voters who voted in 2020 but not in 2024. It will operate in swing states and swing congressional districts.
The initiative, which is called Local Listeners, is about training volunteers to get out there and contact marginal voters. The DNC hopes to contact at least a million such (non)voters. Part of it will be phone calls to the voters, part of it will be registering new voters, and part of it will be holding local in-person events.
The volunteers will get a 7-week training program on how to approach voters and how to have conversations with them about politics. So far the DNC has lined up 2,000 volunteers, but that number will grow over time. The program will work both ways. The volunteers will tell the voters about what the Democrats want to do that will help them (e.g., on affordability, health care, etc.) but also collect information from the voters about what they care about. This information will be fed back to the DNC so it can fine-tune the program to better address what these voters care about. For example, if marginal voters think voting is too difficult, the program can put more emphasis on how absentee voting works, that there are almost no lines during early voting, etc. (V)